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WSRV (97.1 FM; "97.1 The River") is a rock-leaning classic-hits–formatted radio station that plays music from the 1960s, 1970s, and 1980s. It is broadcast from the Cox Media Group facility on West Peachtree Street near the Brookwood area (between Midtown and Buckhead) of Atlanta in the United States. It transmits from a broadcast tower at the northeastern edge of metro Atlanta, which it now shares with sister station WSBB-FM, and a permit for a broadcast translator for WSB-TV on physical (RF) TV channel 46. ==History== The station took the WFOX broadcast callsign in 1972. It was a top-40 station targeting Gainesville, Georgia (its city of license) until 1985, when it moved into the Atlanta media market and switched to adult contemporary. From 1989 to early 2003, the station was oldies "Fox 97". In 2000, Cox Radio acquired the station from AMFM, which divested it in order to complete the merger between AMFM and Clear Channel Communications. On January 31, 2003, the station began stunting by simulcasting its sister stations from across the country (including WPYM, WAPE, KCCN, KKBQ, KHPT, WBLI, WHZT, KINE and WDYL). On February 3, WFOX switched formats to R&B "97.1 Jamz". The station ran with no DJs as a supplement for another Cox Radio property, WALR-FM (Kiss 104.1) which played older-skewing R&B, while Jamz was a mix of older R&B/hip-hop and current songs, targeting primarily 25- to 39-year-olds. The station's main competitors were WVEE and WHTA, with whom it competed for the coveted 18 to 34 demographic, which is the same demo that WFOX's rhythmic contemporary sister station WBTS targeted. On January 1, 2006, the station flipped to "97.1 The River", a classic hits station targeting people ages 25–54. The playlist is currently a mixture of the type of music heard on former classic rock stations WKLS and WZGC, as well as Cox Radio's own WSB-FM. On April 17, 2006, the WFOX call sign was changed to WSRV. The WFOX calls moved to another Cox Radio station, 95.9 the Fox (formerly WEFX), in Norwalk, Connecticut. The "River" branding is a local reference to the Chattahoochee River. It is now full-fledged classic rock, but without the 1990s rock or partial 2000s music. Steve Craig, formerly of 99X, is featured as the host of "The Other Side Of The River". The "Other Side Of The River" operates on the HD2 sub-channel of WSRV. On June 19, 2006, Lexie Kaye became the River's first on-air personality doing mornings weekdays from 5:30 am–8:30 am. Kaedy Kiely, previously of WZGC during its "Z93" days, became morning host on September 18, 2008. In 2011, Afternoon host Dave Clapper was named Program Director. Veteran Atlanta radio personality Steve Craig joined in early 2012 as Music Director and can be heard on weekends along with longtime Atlanta hosts English Nick and Deborah Reece. On October 5, 2011, it was announced that rocker Eddie Money would become the new morning host, effective October 10. Money would be released from the station in late December 2011. WSRV is currently broadcasting digital radio using the HD Radio system, and features adult alternative rock on its HD-2 channel branded as "The Other Side of The River". Both stations stream live via WSRV's website. 抄文引用元・出典: フリー百科事典『 ウィキペディア（Wikipedia）』 ■ウィキペディアで「WSRV」の詳細全文を読む スポンサード リンク
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