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Swagbucks.com is an El Segundo, California-based online rewards destination by Prodege LLC. It enables users to earn a virtual currency called Swag Bucks by performing a variety of online activities, including searching, shopping, taking surveys, playing games, and discovering online content, and then to redeem those Swag Bucks for retail gift cards, PayPal cash, or other rewards. As of November 2015, Swagbucks.com is ranked by Alexa Internet as the 153th most visited website in the United States and the 675th most trafficked website globally.〔(SwagBucks.com Site Info )〕 As of March 2015, the site serves more than 12 million members and has awarded more than $100 million in retail gift card rewards to its members. The site operates in the U.S., Canada, UK, and Australia. == History == Swagbucks' website is owned and operated by Prodege, a provider of digital services, including an online rewards portal (Swagbucks), content distribution platforms (Yowgo, nCrave), and an online polling technology platform (SodaHead).〔(Searching for swag: Music to fans' ears | News Blogs - CNET News )〕 In 2006, Prodege introduced its first product: private label search engines that allowed charities to raise funds by having supporters perform internet searches.〔(Raise Funds by Searching the Internet: Prodege )〕〔(Interview with Scott Dudelson, SwagBucks | socalTECH.com )〕 In early 2007, Prodege developed a second search loyalty product that allowed celebrities, brands and sports teams to engage fans through their own branded rewards program offering "swag" merchandise. Musicians including Kanye West〔(Billboard Bits: Dr. John, Kanye West | Billboard.com )〕 and Kiss, and sports properties like WWE and the Indianapolis Colts were among the users of the platform. In February 2008, Prodege launched its current business, Swagbucks.com - under Co-Founders Josef Gorowitz and Scott Dudelson - and introduced the Swag Buck as a digital currency earned for activity throughout its network of websites. In January 2013, Prodege Founder Josef Gorowitz appointed former Shopzilla and Fandango CEO Chuck Davis as the company's executive chairman. Davis led the 2005 sale of Shopzilla to E.W. Scripps for $569 million,〔(Online Movie Tickets a Still-Evolving Force | NY Times )〕 and the 2007 sale of Fandango to Comcast Corp. for an undisclosed amount.〔(Comcast Agrees to Buy Fandango, Online Ticket Seller | Bloomberg )〕 In May 2014, Prodege announced that Technology Crossover Ventures (TCV) had invested $60 million into Prodege,〔(Swagbucks raises $60 million; former Fandango chief named CEO | LA Times )〕 parent company of Swagbucks and other portfolio brands, and that Prodege also had appointed Executive Chairman Chuck Davis as its new CEO and Chairman,〔(Cash For Internet: How And Why One Site Pays For Clicks | Forbes )〕 while Josef Gorowitz assumed the title of Founder and President. This was the company’s first external investment. Prior to the TCV investment, Prodege had been fully bootstrapped and had grown to $53 million in profitable revenue in 2013. In July 2014, Prodege announced its acquisition of SodaHead.com, an online polling technology platform founded by Jason Feffer.〔(Swagbucks acquires SodaHead and now they’ll be key players in web polling | Upstart Business Journals )〕 SodaHead.com CEO Chris Dominguez and Founder Jason Feffer joined Prodege’s executive leadership team in the move. SodaHead operates a consumer website and provides polling technology to media partners including ESPN, FOX News, and Good Morning America. 抄文引用元・出典: フリー百科事典『 ウィキペディア（Wikipedia）』 ■ウィキペディアで「Swagbucks」の詳細全文を読む スポンサード リンク
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