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Supergold : ウィキペディア英語版
Supergold

Supergold was an oldies radio sustaining service operated by Chiltern Radio Group in the United Kingdom.
==History==

The Supergold service was launched at 10am on Sunday 24 June 1990, following requests from the Radio Authority for radio stations to split frequencies into separate AM and FM services or lose them. The first presenters heard were Tony Lloyd and Colin Wilsher.
It was broadcast from Studio 1 at the Studio HQ in Dunstable, Bedfordshire and was first heard on Chiltern Radio's 792 kHz AM, 828 kHz AM transmitters and Northants Radio's 1557 kHz AM transmitter.
Later, Chiltern acquired Gloucestershire's Severn Sound in 1989 and this led to the rebranding of their 774 kHz AM service as Severn Sound Supergold in 1992.〔(【引用サイトリンク】 Reference to how Supergold started )
Elsewhere, Coast AM, Invicta FM's medium wave AOR/soft rock station, was renamed Coast Classics and began playing more 'oldies'. By 1990 it became a fully fledged 'Golden Oldies' station and in 1991 it started taking the SuperGold service on its 1242 kHz and 603 kHz AM frequencies. As a result, the station was renamed Invicta Supergold. However, just before this change took place, and for most of Summer 1991, presenters referred to the station Coast Classics Invicta Supergold on air, to allow listeners to get used to the change. It achieved a 17% reach in a JICRAR survey; some say much to the disgust of its Southern Radio Group bosses who, it has been said, preferred their AM stations to hover around the 9% mark!〔(【引用サイトリンク】 Reference to Invicta SuperGold )〕〔(【引用サイトリンク】 Details of Chiltern, Northants, Severn Sound and Invicta Supergold )
Radio Maldwyn in Mid Wales, western Shropshire, north western Herefordshire also took Supergold as a sustaining service overnight.

抄文引用元・出典: フリー百科事典『 ウィキペディア(Wikipedia)
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