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Rustlers are a range of hamburgers and hot sandwiches produced by Kepak Convenience Foods, based in Kirkham, Lancashire, England. The parent company, Kepak, is based in Dublin, Ireland. Each product in the range comes packed with a sachet of sauce appropriate for the food. Several products are now also packaged with a slice of processed cheese or a rasher of bacon.〔(【引用サイトリンク】url=http://www.marketingweek.co.uk/bjl-creates-25m-tv-and-cinema-ad-campaign-for-rustlers-burgers/2064625.article )〕 The focus of the marketing is on the short cooking time and the use of a microwave oven to reheat the food. The brand's slogan is "0 to Tasty in Seconds", recently modified from "0 to Tasty in 70 Seconds". ==Marketing== The brand's marketing campaigns appear to be aimed at young men who may prefer convenience in food. This can be seen in marketing involving desirable young women, and the original television advert involving young men taking modified microwaves to "cruise" style events. Voice-overs for the adverts are provided by Steve Berry, a man known for his enthusiasm for motorcycles, which fits the brand's theme of speed in its marketing. A more obscure connection between Berry and Rustlers is that both originate in Lancashire. In 2012, two online adverts for the brand were banned by the ASA because they were sexually provocative.〔(Rustlers Forced To Remove Innuendo-Laden Ads After Consumer Complaints )〕 抄文引用元・出典: フリー百科事典『 ウィキペディア（Wikipedia）』 ■ウィキペディアで「Rustlers」の詳細全文を読む スポンサード リンク
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