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Revco
Revco Discount Drug Stores (known simply as Revco or Revco, D.S.), once based in Twinsburg, Ohio, was a major drug store chain operating through the Ohio Valley, the Mid-Atlantic states, and the Southeastern United States. The chain's stock was traded on the New York Stock Exchange (NYSE) under the ticker RXR. When it was sold, the chain had over 2,500 stores.
==History==
Revco, originally known as Registered Vitamin Company, was founded in 1956 in Detroit, Michigan by Sidney Dworkin and Bernie Shulman. Dworkin led Revco until 1986 as CEO, and then he served as Chairman until 1987.
Up to 1983, Revco grew tremendously; the chain had over 2,200 stores and over $2.2 billion in sales. The chain then began to stumble. In 1983, its vitamins were blamed for the deaths of a number of premature infants. In order to prevent a hostile takeover and increase short-term profitability, Dworkin then led the chain into a deal that would seal its fate many years later. Under his leadership, Revco purchased a company called Odd Lot Trading Co., a closeout retailer based in New Jersey. Revco's management lost its focus on the drug store portion of its business due to problems with Odd Lot Trading Co., and earnings tumbled. The chain also began to merchandise items such as televisions, furniture, and other non-core items, and the heavy investment proved to be a failure.〔(Revco D.S., Inc.: Information and Much More from Answers.com )〕
抄文引用元・出典: フリー百科事典『 ウィキペディア（Wikipedia）』
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