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MediaBrix
MediaBrix is a New York-based 〔Luchter, Les. (“Smartclip Now MediaBrix, With Ari Brandt As CEO” ), “MediaPost”, 9, May 2011.〕 company that offers an in-game advertising platform within social and mobile games.〔Koetsier, John. (“Mediabrix’ in-game ads are generating $200 CPMs — 180 times more than traditional ads” ), “VentureBeat”, 20, December 2013.〕 Founded by Ari Brandt and Jay Drago in 2011,〔 MediaBrix's investors include Edison Ventures and Revel Partners with $5.5 million of series A and B funding to date.〔Ruth, João-Pierre. (“MediaBrix Raises $4M with Edison Ventures, Plans to Grow Staff in 2012” ), “Xconomy”, 19, December 2011.〕 MediaBrix is the creator of an emotional targeting〔Staff. (“MediaBrix CEO Ari Brandt on Emotional Targeting and Breakthrough Moments ” ), “The Makegood”, 1, October 2013.〕 platform for introducing appropriate brand advertising messages and in-game rewards during Breakthrough Moments (BTMs) in games.〔Carney, Michael. (“MediaBrix enables targeted advertising during moments of positive and negative emotion in social games” ), “PandoDaily”, 18, April 2013.〕
==References==
抄文引用元・出典: フリー百科事典『 ウィキペディア（Wikipedia）』
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