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Konga.com is a Nigerian electronic commerce company founded in 2012 with headquarters in Ikeja, Lagos. It offers a third-party online marketplace, as well as first-party direct retail spanning various categories including consumer electronics, fashion, home appliances, books, children's items, and personal care products. ==History== Konga was founded in July 2012 by Sim Shagaya, with 20 staff. Shortly after launching in 2012, Konga raised a $3.5 million seed round from Investment AB Kinnevik.〔(【引用サイトリンク】 title=Konga funding rounds )〕 The site initially functioned as a Lagos-only online retailer focused on merchandise in the Baby, Beauty, and Personal Care categories, but broadened its scope to all of Nigeria in December 2012 and gradually expanded merchandise categories through 2012 and 2013. In early 2013, Konga raised a $10 million Series A round from Investment AB Kinnevik and Naspers. In Q2 2013, Konga beta-tested 'Konga Mall,' opening up the Konga platform to third-party retailers and moving away from a pure first-party online retail model. In late 2013, Konga finalized a $25 million Series B round from previous investors, Investment AB Kinnevik and Naspers, the largest single round raised by a single African startup at the time. On November 29, 2013, Konga.com crashed and remained offline for 45 minutes as a result of unprecedented traffic stemming from its Black Friday promotion. Konga sold more during the first six hours of the promotion than it did in the prior month. Konga officially launched its third-party retail platform in the first half of 2014, rebranding it as 'Marketplace' from 'Konga Mall'; by the end of 2014, Konga's Marketplace featured 8,000 merchants, beating internal targets of 1,000 merchants eight-fold. Konga received USD $3.5 million worth of orders during its 2014 Black Friday promotion, compared to USD $300,000 during the promotion in the previous year.〔 Konga reportedly grew 2014 revenue 450% from 2013. In late 2014, Konga finalized a $40 million Series C round from Investment AB Kinnevik and Naspers, the largest single round raised by a single African startup to date. Despite reports that Naspers acquired 50% of Konga in 2013, publicly traded Naspers disclosed that its stake in Konga after the October 2014 Series C investment was 40.22%.〔(【引用サイトリンク】 title=Naspers 2015 Interim Report (PDF) )〕 Konga was reportedly valued at approximately $200 million as of the Series C.〔(【引用サイトリンク】 title=WITH ABOUT $60MILLION NEW FUNDS, KONGA.COM MARKET VALUE STANDS AROUND $200 MILLION )〕 In January 2015, Konga was ranked as the most visited Nigerian website by Alexa Internet. According to CEO Sim Shagaya, Konga "leads the field in Nigeria today (2015 ) in Gross Merchandise Value," a metric measuring the total value of merchandise sold through a particular marketplace. Konga announced it acquired the assets and mobile money license of Zinternet Nigeria Limited in June 2015, thereby meeting the Central Bank of Nigeria's legal requirement for the provision of mobile payment services. The acquisition will support KongaPay, launched in August 2015, Konga's solution to facilitate uptake of cashless electronic payments. 抄文引用元・出典: フリー百科事典『 ウィキペディア（Wikipedia）』 ■ウィキペディアで「Konga.com」の詳細全文を読む スポンサード リンク
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