|
Autoworld.com.my (also known as AW) is a Malaysia-based automotive web portal operated by Autoworld.com.my. Sdn. Bhd., a wholly owned subsidiary of job portal JobStreet.com.〔(Autoworld - Malaysia's First Automotive Portal )〕 It should not be confused, however, with Autoworld, which is a Malaysia-based Chinese language printed magazine, nor should it be confused with Autoworld.com, a US-based website of similar function.〔(Autoworld.com )〕 It originally started off in 1999 as a web trading platform for the buying and selling of cars (and it is still the main focus now in 2009 and after) before evolving to incorporate more sections in its website.〔(Ministry of Energy, Water and Communications official website, Speech – Launch of AutoWorld.Com.My )〕 Currently, AW consists of an emzine, blog, forum, buy/sell sections for cars and parts, and also direct links to contacts with advertising dealers.〔 == History == Web development for AW started in 1998 by K.S. Wei and Richard Tan, owners of Lelong.com.my, a Malaysian auction website in the vein of eBay.〔(Online auto seller wants to sign on 250 dealers – Autoworld )〕 The website was eventually launched on 9 Nov 1999 by Malaysia’s Minister of Energy, Water and Communications at the time, Amar Leo Moggie.〔 Initially, AW was wholly owned by Interbase Resources Sdn Bhd, the owners of the aforementioned Lelong.com.my. However, by launch time, Interbase has retained only 49% of the website’s ownership, with the now defunct Heritage Vest owning the remaining 51%.〔( Malaysia’s Autoweb partners with Microsoft )〕〔(A click away from your dream car )〕 In 2001, AW became a wholly owned subsidiary of Heritage Vest’s parent company Hong Leong Credit. Under Hong Leong’s ownership, AW soared to great readership heights, especially in late 2003, when a user posted leaked photos Proton Gen.2 months ahead of its launch. The incident was hugely controversial, but it directly led to a multiple-fold increase of traffic going into the website. Since then, however, readership has been on a decline, in the wake of emergence of alternative automotive websites coupled with the fact that the website is left to auto-pilot, surviving mainly on user generated contents since 2004 (after half the team was slashed to keep cost low) while the Hong Leong management go on an active lookout for a buyer. In 2008, Hong Leong finally offloaded AW to Jobstreet.com’s wholly owned subsidiary, Autoworld.com.my Sdn. Bhd., who assumed complete ownership of the website.〔(Jobstreet Corporation Bhd Quarterly Report Notes 31 Mar 2008 )〕 抄文引用元・出典: フリー百科事典『 ウィキペディア（Wikipedia）』 ■ウィキペディアで「Autoworld.com.my」の詳細全文を読む スポンサード リンク
|